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THE BOUQS CO.

🏆 New Business Pitch Win 🏆


PRETEND LIKE FACE

Launching The Bouqs Co. Single Purchase

We're celebrating mom's efforts to put on a Pretend-Like Face, even when she's disappointed with some of the gifts she gets on Mother's Day. When really, there's no better gift than long-lasting flowers from The Bouqs, which she won't have to pretend to like.


Press TVC 1:
AdWeek

Press TVC 2:
ADWEEK | LBBOnline | Shots







YOU’RE FANCY NOW

Launching The Bouqs Co. Subscriptions

We're celebrating the ridiculous, but true, things we do every day to signal to the world around us that “we’re fancy now.” And we demonstrated how there’s no better to way to show that you’re fancy than by subscribing to fresh flowers, delivered every month.





BTS

My parents have never had to pretend-like the gifts I give them. For example, this pillow of my face and running a 10k with my dad's face on a shirt for Father's Day.




CREDITS

Agency: Saatchi & Saatchi NY
Client: The Bouqs Co.
Art Director: Hailey Boerema
CD/Copywriter TVC 1: Liz Harrison
Copywriter TVC 2: Danny Price
CDs TVC 2: Jon Bellinger & Alex Braxton
CCO: Daniel Lobaton
Production House: Primo
Edit House: Harbor
Music House: Pickle